Inspired by the unwavering strength and enduring determination of our ancestors
The design philosophy of Amjad Collection is rooted in the art of refinement, distilling the elegance of traditional Najdi style into clean, minimalist forms. Drawing inspiration from iconic Saudi motifs such as the howdah (camel saddle) and the regal attire worn during the Kingdom's unification, the collection embraces timeless shapes like triangles and squares, reimagined with modern sophistication. Each piece is a tribute to Saudi Arabia’s rich cultural heritage, redefined for a discerning, contemporary audience.
The innovation within Amjad Collection lies in its masterful fusion of Saudi Arabia’s rich heritage with contemporary design. By abstracting traditional forms and drawing inspiration from the Kingdom’s iconic symbols, each piece is a refined expression of national identity, where history and modernity coalesce in perfect harmony.